Bluedot Location

How Location Accuracy Guides Omni-Channel Success

Customer expectations are at the heart of enterprise innovation and location accuracy is no different.  As consumers, we’ve learned to expect the same personalized brand experiences offline that we find online.  Consider how customers move in the physical world while sifting … Read More

Geoconquesting – the next frontier is your competitor’s front doorstep

Knowing your customer   Since the beginning of commerce and marketing, businesses have strived to understand their customers. We have tried to know who our customer is. Tried to know what makes them tick. Tried to understand why they are … Read More