Case Study: Foot Traffic Attribution for Ads
Headquartered in the Netherlands, Beatgrid Media is paving the way for accurate, single-source TV and radio attribution. A media measurement technology company, Beatgrid establishes industry benchmarks for ads across TV, video, radio, and out-of-home (OOH) reach.
By mapping out 13,000 geofences, Beatgrid Media was able to unlock powerful insights for their clients across multiple industries, including quick-service restaurants, supermarkets, retail, automotive, telco, banking, media, and more.
See how Beatgrid pairs location with ad exposure data to:
- Save clients millions on ad spend
- Increase ad ROI
- Create a single source of data for all media
- Match digital and out-of-home (OOH) campaigns to retail foot traffic
- Minimize battery drain
- Boost attribution accuracy
Download the Beatgrid Media Case Study
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