The Power
of Place
The same place can give each person who visits a unique experience. A restaurant might be a social outing for a family while also being a quick refreshment stop for the road warrior. This is the power of place.
The vision for unlocking this power began with a seemingly unrelated complaint, a couple of beers, and two friends at a bar in Melbourne, Australia. Co-Founders Emil Davityan and Filip Eldic couldn’t pay for toll roads using their mobile phone because the GPS location detection was inaccurate and unreliable, especially at high speeds.
That single use case sparked the idea for a precise location technology (embedded in a mobile app) that would tap into the power of places around the globe – powering not just hands-free tolling, but other valuable solutions such as contactless mobile order pick up, faster drive-thru, and gamified location-based loyalty.

History Highlights
An idea alone is useless. But give the idea to an inventive, caring team committed to making an impact and magic happens. Together, the Bluedot team has turned scribbles on a bar napkin into best-in-class location technology powering solutions for global QSR brands, toll road operators, and more.
Team
Fun fact: we hail from over 20 countries across 5 continents and collectively speak nearly 25 different languages.
aMAEzing Mae
"Andrew"
Awesome Anjali
Ben Coffee "BC"
Diligent Swetha
Epic Cornelia Curls
Dapper Dan
Code Master
Emil Yon Air
Fuzzy Fil
Jamie "Mr Rightside"
Jessica-preneur
Jimbo Slice
Lauram Ipsum
Mellow Melwin
Non-dairy Ted
Jovial Neha
Peter Perfect
Rinnegan J
Rockin’ Robin
Satish "The Closer"
Savvy Stew
The Dandroid
Yulia, Yoda Is