GROCERY
Contactless
Grocery
Shopping
77%State of What Feeds Us, 2020
of consumers are ordering groceries,
food, and other items via apps
Connect With Shoppers on Their Terms
Consumers increasingly rely on apps for food shopping, and grocery retailers need to adapt. Contactless grocery shopping and automated digital rewards will define this era.
Modernize your communication with smarter, location-based messaging that unlocks powerful individual experiences. Deliver relevant, in-the-moment upsells during a curbside pickup, automate loyalty rewards, send timely surveys based on dwell time, and more.
Use location to send messages your customers actually want to receive.
Quick, Contactless Grocery Shopping
Shoppers are prioritizing convenience and control whether shopping in-store, choosing delivery, or opting for curbside pick up.
Grocers can deliver on this demand by using geofencing technology to power frictionless experiences. Imagine a quick, contactless curbside pick up solution where customers literally grab and go thanks to automated check-ins and timely alerts for staff.
With geolocation, grocers and supermarkets can now give customers more flexibility and fresher foods by predicting customer arrival times, sequencing orders for staff efficiency, providing order updates on arrival, and more. Make grocery pickup a seamless experience that will keep customers coming back again and again.
50%State of What Feeds Us, 2020
of consumers are using curbside for groceries, pharmacies, and other essentials
Grocery Geofencing Solutions
Pick Up
Grocery Curbside Pick Up Made Easy
Creating a frictionless grocery click & collect experience is much easier with location technology. Link your online ordering system with curbside or in store pick-up to simplify shoppers’ lives.
Shoppers appreciate the simplicity of automated arrival and check-ins. Staff can also use geofencing to prioritize mobile grocery orders as customers approach — no need to wonder if the ice cream will melt when you know exactly when the customer will arrive.
Real convenience, just in time.
Smarter Messaging
Use location to modernize the grocery shopping experience and deliver timely, relevant messaging that your customers value.
With targeted, relevant communications, grocery retailers can create lasting customer loyalty and drive revenue growth 10 to 30 percent.McKinsey & Company, 2018
Create a seamless mobile order grocery pick-up experience with personalized updates on arrival. Or use location insights to send a survey where your audience is most receptive and has the freshest insights.
Filter messages based on an app user’s location to engage where it matters most.
Smarter messaging. Smarter engagement. Curbside grocery pickup as it’s meant to be.
CRM & Loyalty
Only
21%Bond Brand Loyalty Report, 2018
of members are prompted to use their loyalty program by brand representatives.
Location enables grocery store brands to send personalized offers at just the right time and place, or automatically remind customers to redeem their loyalty rewards at check out.
Your messaging can be fine-tuned to a grocery shopper’s place in their journey (e.g. check-out counter, deli area, or parking lot), helping boost engagement and loyalty.