Achieve more with Bluedot’s best-in-class geofencing software that’s 20X more accurate than other solutions. Bluedot’s location technology is:
The Bluedot Difference
What makes Bluedot’s geofencing software unique?
Knowing customers could be within a couple of blocks of your location isn’t useful if you need to know when they’re at your location.
Bluedot delivers accurate location detection down to your store front – 20X the accuracy compared to other solutions.
This powers use cases such as mobile toll payments (lane detection at high speeds), differentiating drive-thru versus walk-in customers, and so much more.
Bluedot SDK is uniquely designed to minimize battery drain (using only 1/10th the typical drain of other solutions) while still achieving high accuracy.
Geofences for Any Use, No Hardware Required
Bluedot gives you the flexibility you need to map out any real-world location, no matter how concentrated or complex.
In addition to our any shape, any use geofences, we offer GeolinesTM – a single, razor-thin tripwire for precision down to a store entrance.
These geofences and GeolinesTM generate first-party location data directly from the mobile phones of the brand’s customers and support any use case from intricate gamified experiences to contactless curbside pickup to faster drive-thru and more.
Unlimited possibilities. No hardware required.
Time-Based Arrival Technology
Tempo enables a seamless customer hand-off – whether keeping groceries refrigerated until the very last moment, or ensuring a to-go order is hot upon customer arrival, or limiting customer interactions for safety reasons. Tempo’s predictive arrival technology eliminates the need to guess when a customer will most likely arrive, giving you time to prepare food or fulfill orders in an efficient manner.
Tempo understands that 1 mile coming from the north of the destination may take twice as long as coming from the south. Taking into consideration traffic patterns, topography, time of day, and mode of transport, Tempo helps you make better decisions on when to start order fulfillment.
Best of all, there’s no waiting, no manual customer check-ins. Plus, license plate numbers and other vehicle identifiers are not necessary.
Businesses know in real-time when a customer has arrived.
With Dunkin’, Bluedot has significantly reduced wait time in frictionless drive-thrus. This is a game changer — resetting the bar for delivering real convenience and accelerating Dunkin’s mobile initiatives.
Personalized Moments for the Individual
Actionable geofences with data down to the individual level
With location data from Bluedot, brands can personalize customer interactions in meaningful ways.
For example, imagine customizing the menu board on the fly with a customer’s name and past order items or notifying a customer of their order status (via push notification) the moment they walk in the door.
Confidently take action on the insights at every level – from aggregate down to the individual.
Bluedot delivers essential insights such as:
Dwell time: the amount of time someone spends at your location – useful for sending a discount after a long wait.
Entry into a location: the moment a customer walks through your door – useful for notifying staff of customer arrival and providing real-time updates to customers.
Exit from a location: the moment a customer leaves your premise – useful for sending a timely survey.
Visit frequency: the number of times a customer visits your location – useful for boosting loyalty with gamification campaigns, well-timed engagement, or offers.
Speed of travel: a customer’s mode of transportation (e.g. walking, biking, driving slowly, driving at freeway speeds, etc.) – useful for timing orders.
Worldwide brands need scalable, worldwide solutions. Geofence unlimited locations without hardware. Bluedot’s infrastructure is designed to globally scale for millions of locations and daily users.
For ease of deployment, Bluedot can programmatically geofence points of interest. RESTFUL APIs make scaling simple.
Up-to-date points of interest
Privacy On (and With) Purpose
Bluedot values consumer privacy. We power high-impact experiences because we believe that the data collected should be with consent and proportional to the value delivered to the end-user. We never sell location data. Bluedot is GDPR compliant.
Learn more about the nine privacy principles that guide our innovation in our Privacy Declaration.
Get Started with Bluedot in 3 Simple Steps
Are you ready?
Embed Bluedot SDK
Bluedot SDK (software developer kit) is embedded in a brand’s mobile application.
Marketers and developers alike can easily set virtual geofences (in any shape) via our map-based UI.
Launch Your Experience
Tap into robust integrations and webhooks to start powering remarkable, high-impact customer experiences.
Ready to create better experiences?
Discover how Bluedot’s actionable geofencing software can help you deliver smarter messaging and frictionless experiences for your customers.
See the technology in action during your personalized demo.