Bluedot Blog

Culture and Values – What It’s Like Working at Bluedot

What do Armenian politics, Pokémon GO, a job board, and murder ballads have in common? Our San Francisco-based Bluedot team. Our backgrounds and interests are as varied as they come – representing five different cultures and six or seven languages. … Read More

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software-architecture

The Secret Sauce to Our Software Architecture

Our Co-Founder and Chief Product Officer, Filip Eldic, shares a peek into his role and what it takes to build a resilient software architecture.   As Chief Product Officer at Bluedot, my job is to innovate. And what I enjoy … Read More

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Customer Journey: Location Intelligence

Personalize Your Customer Journey with Location Intelligence

Personalize content along your entire customers’ journey with contextual location intelligence.   Your customers expect personalization. 80% of consumers are more likely to do business with a company if it offers personalized experiences.  Personalization requires a contextual data directly from customers’ … Read More

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Bluedot Dev Docs: Interface

Bluedot Launches New Interface for Developer Documentation

In an ongoing effort to enhance our clients’ experiences, Bluedot is pleased to announce an updated Developer Documentation site. The new site improves the organizational flow of information and readability for developers.   We hope the hard work we’ve poured … Read More

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Bluedot Innovation: Android P review

Android P Brings Artificial Intelligence and Machine Learning to the Forefront

Android’s biggest move to incorporate Artificial Intelligence and Machine Learning   Last month at Google I/O, the company’s annual developer conference, Google announced the launch of its most recent smartphone OS, Android P, in its biggest move to incorporate Artificial … Read More

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Salesforce Marketing Cloud Partner Summit

Why Place Matters for Salesforce Customers

We’re getting used to the good life as consumers. Everything on demand, incredibly fast and suited to our taste. We don’t necessarily care how our needs are met, just that it works and that we have a consistent experience across … Read More

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Meet with Bluedot at Connections – Chicago, June 12-14

If you’re attending Connections in Chicago next week, be sure to meet with Bluedot’s leadership team.   Scheduling time with us gives you an opportunity to learn directly from our team how we provide Salesforce Marketing Cloud clients with a … Read More

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Swrve Partners with Bluedot to Power High Accuracy Location-Based Engagement and Analytics

San Francisco, May 23, 2018— Swrve, a leading real-time platform for multi-channel customer engagement, has entered into a business partnership with Bluedot Innovation, a location-as-a-service technology company that provides high accuracy location services for complex and high volume enterprise deployments. … Read More

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Bluedot Location

How Location Accuracy Guides Omni-Channel Success

Customer expectations are at the heart of enterprise innovation and location accuracy is no different.  As consumers, we’ve learned to expect the same personalized brand experiences offline that we find online.  Consider how customers move in the physical world while sifting … Read More

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