State of What Feeds Us
Demand for Restaurants & Essentials Amid COVID-19
In the wake of COVID-19, consumers are turning to apps to limit contact when purchasing food and essentials. Bluedot surveyed over 1,600 Americans this month to gain insights into how the current health crisis is impacting consumer behaviors for restaurants and stores.
Top Takeaways:
- The majority of consumers (53%) are adding more mobile apps to limit their contact with on-site staff.
- More than half (51%) have downloaded at least one new app to purchase food and essentials, with 37% adding more than two.
- Overwhelmingly, consumers feel safer at a drive-thru that offers less or zero human contact.
Download the study to discover which apps are downloaded most, consumer demand and expectations for drive-thru, and generational differences when it comes to buying food.
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