Is Geofencing Marketing Effective?
Adding geofencing to your app can improve brand loyalty, in-store visits, and repeat business. You're strolling past your neighborhood coffee shop one morning when a message pops up…
Category:
Gas And Convenience
Restaurants Lean on Marketing While Facing Competition from Coffee Chains and C-stores
QSRs are grappling with fast-emerging competition from coffee chains luring customers away with faster drive-thrus and convenience stores offering an enticing alternative to the usual fast food menu.…
How Inflation Impacts Restaurants: 5 Data Points About Dining Habits
Inflation has cooled a bit from its peak of 9.1% in the summer of 2022, but its ongoing effects can still be felt. Among other things, inflation caused…
C-Store Predictions for 2023: 5 Themes Shaping the Industry
C-stores have changed rapidly. In recent years, they've added fresh foodservice, loyalty programs, drive-thru lanes and coffee. Those investments are gaining value thanks to the arrival of EV…
Six Restaurant Industry Predictions for 2023
For many restaurants, 2022 felt like a return to normal. However, QSRs felt a sharp rise in competitive pressure from every direction: concept stores, smaller-footprint options and even…
What Gas and Convenience Brands Can Learn From Restaurant Innovations
Foodservice has become a major focal point for c-stores as they ramp up efforts to lure in more customers with many accelerating innovations and strategies that look as…
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People On-The-Go
As migrants, refugees, travelers, and transplants, we understand the power of place. That’s why we’ve created a best-in-class location technology to enable meaningful experiences on the go, including convenient order pick up, faster drive-thru, automated tolling, and more.