software-architecture

The Secret Sauce to Our Software Architecture

Our Co-Founder and Chief Product Officer, Filip Eldic, shares a peek into his role and what it takes to build a resilient software architecture.   As Chief Product Officer at Bluedot, my job is to innovate. And what I enjoy … Read More

Geoconquesting – the next frontier is your competitor’s front doorstep

Knowing your customer   Since the beginning of commerce and marketing, businesses have strived to understand their customers. We have tried to know who our customer is. Tried to know what makes them tick. Tried to understand why they are … Read More

Bluedot Goes Car Racing Across the Geoline™

Bluedot was founded based on a crazy idea – high accuracy geofencing that is 20x more accurate than any other technology on the planet, that does not need external hardware, such as beacons, to function and that does not drain … Read More

Optimized Battery Performance

Get 25 Percent Improved Battery Performance in v1.9.3

The purpose with which Bluedot was founded was to push the boundaries of what is considered possible in technology and to transform the way we connect with the physical and digital world around us.   However, pushing the envelope of … Read More

Bluedot Launches on Salesforce Marketing Cloud to Power Personalized Journeys

We’re excited to announce that Bluedot Innovation’s precise location services are now available on the Salesforce Marketing Cloud. Customers can now use Bluedot Location Marketing app from the Salesforce AppExchange to power personalized customer journeys at scale using our patented … Read More